CASE STUDIES


Our Results

282

Unique phone call leads generated.

1,258,043

Targeted online impressions generated.

8323

Interactions (clicks) generated.

The Problem

Flo2Cash had just launched a new website, but website traffic and key search visibility was minimal and they wanted to leverage digital to acquire new B2B customers.

Our Solution

We  planned  out  a  digital  strategy  including Google AdWords, Display and Remarking, to  build  their  online  credibility and increase  the brand  awareness  of  Flo2Cash. Qualified  leads  were generated and  business  customers were able to convert onto  their  merchant facilities.


Our Results

79%

Visits increased with the same budget.

227%

Call leads increased compared to the last agency campaign.

43%

Average cost per click reduced across the campaign.

The Problem

BM Workshop were running their own AdWords campaign and seeing minimal to average results. The time to effectively manage the campaign was not available.

Our Solution

Firefly build a new campaign from the ground up, increasing relevance, keywords, improving quality score and testing multiple Ad variations for many Ad groups. Custom reporting and analysis was setup to gain further insights.


Our Results

337%

Increase of total visits to the website.

227%

Call leads increased over a 9 month period.

100%

Happy client.

The Problem

Digital marketing was a brand new concept for Elite Trailers. Predominantly used to traditional media, the Elite team gave Firefly a shot, and boy did it pay off.

Our Solution

Firefly  set  out  with  a  focus  on  both  the  trailer  and  float  market, utilising  Google  Adwords,  Advanced  algorithm  optimisation  paired with manual optimisation to get the campaign right. Firefly also built a  remarking  and  display  campaign  which  had  Elite  trailers  ads showing across websites such as NZ herald, Trade me and Youtube.