Ever felt like you’ve been followed around on the internet? Remarketing with Image Adverts is a highly effective way to stay top of mind with potential customers.
HOW DOES IT WORK?
Cookies are updated in real time. Full control over bidding, set your own budget. Creatives can be changed to represent new marketing promotions or initiatives. One visit is typically not enough for conversion – 96% of people leave a website without converting. 70% abandon a shopping cart without purchasing and 49% typically visit 2-4 sites before purchasing. Stay top of mind of your customers with Remarketing.
WHAT IS REMARKETING?
Remarketing is an effective way for advertisers to place carefully crafted image ads back in front of their target market. A way to say “remember me?” and bring them back for a second chance to convert. People who have visited their website, shown interest, and potentially left without purchasing. Remarketing is a very effective way of getting your traffic back for a second chance of converting especially for e-commerce websites. It works very well in conjunction with search (PPC) advertising. Help close your sales loop and seal your leaky online sales funnel.
“If you are like me and put digital and social media in the too hard basket, I can highly recommend Firefly”
REMARKETING – GOOGLE DISPLAY NETWORK
With remarketing, you segment your past visitors depending on user
HOW WE DO IT
Firefly will build your remarketing campaign and lists, install tracking code into your website and test to ensure everything is working. Our creative team will create compelling display ads (image ads) which are used to bid in real time across millions of different websites we have access
PLANS FOR YOUR SUCCESS
ENTRYDesigned for businesses who want to target the local market
- Email support
- Monthly 30min Skype meeting to go over monthly progress
- Up to 1 hours per month of basic optimisation with our adwords team
- Google analytics setup
- Conversion tracking setup
- Ecommerce goals & tracking
- Reporting portal access
- Monthly performance report
- Manual optimisation
GROWTHDesigned for businesses who want more leads and faster traction than entry
- Includes everything from Entry plus:
- Unlimited email support
- Up to 3 hours per month of basic optimisation with our adwords team
- Heat mapping portal and reports access
- Portal and “Real-time interative data” access
- New banner creative every 6 months using data from campaign to optimise conversions
- Call recording and portal including 1x number and up to 200 minutes
- Firefly Algorithm – proven to increase results by 60% on average
ACCELERATEDDesigned for businesses who are serious about business growth and want stronger results and higher level strategic work
- Includes everything from Entry and Growth plus:
- Priority email and phone support
- Up to 4 hours per month of basic optimisation with senior
- Quarterly strategy meeting
- New banner creative every 3 months using data from campaign to optimise conversions
Additional $790+GST setup applies to all options which includes Google campaign creation, and full professional creative banner designs including one revision. A 12.5% management fee applies to every dollar over $3000 for monthly Google AdWords budgets.
See Search Engine Optimisation in Action!